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Founder Mode – Episode 7 – Zero-to-One Marketing with Peter Farago

Tuesday, May 6, 2025

Founder Mode – Episode 7 – Zero-to-One Marketing with Peter Farago

Episode 7: In this episode, seasoned marketing leader Peter Farago shares zero-to-one marketing insights for early-stage startups, emphasizing empathy, iterative messaging, and organic inbound strategies. Drawing on experiences from Flurry, Accompli, and RunLLM, Peter highlights the importance of a clear value proposition, building brand credibility, and leveraging customer feedback loops. He also addresses AI’s evolving...
Founder Mode – Episode 6 – Remote Boundaries – Saying No Without Burning Bridges with Viktor Petersson

Tuesday, April 29, 2025

Founder Mode – Episode 6 – Remote Boundaries – Saying No Without Burning Bridges with Viktor Petersson

Episode 6: In this episode, Viktor Petersson shares how saying “no” can be a superpower for founders managing remote teams. He discusses practical strategies for email triage, boundary-setting to avoid burnout, and why in-person retreats are key to trust and alignment. Learn how Viktor’s approach to documentation, intrinsic motivation, and selective communication helps him preserve...
Founder Mode – Episode 5 – The Power of Asking with Andreas Homer

Tuesday, April 22, 2025

Founder Mode – Episode 5 – The Power of Asking with Andreas Homer

Episode 5: In this episode of Founder Mode, Jason and Kevin sit down with Andreas Homer—startup founder, former BD leader at Microsoft, and now Head of Product Partnerships at Shopify—to explore the underrated superpower of asking. They unpack how a single well-phrased request can unlock jobs, capital, and high-leverage relationships. Andreas shares how he’s built...
Founder Mode – Episode 4 – Anxiety is a Superpower if You Channel It with Slobodan “Sani” Manić

Monday, April 14, 2025

Founder Mode – Episode 4 – Anxiety is a Superpower if You Channel It with Slobodan “Sani” Manić

Episode 4: In this episode of Founder Mode, Jason and Kevin kick things off with an unexpected Bill Russell story—revealing how the legendary NBA center threw up before every single game, including the easiest matchups. It becomes a perfect parallel for founders grappling with anxieties that simply won’t go away. They argue that anxiety, if...

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Founder Mode – Episode 7 – Zero-to-One Marketing with Peter Farago

Tuesday, May 6, 2025

Founder Mode – Episode 7 – Zero-to-One Marketing with Peter Farago

Episode 7: In this episode, seasoned marketing leader Peter Farago shares zero-to-one marketing insights for early-stage startups, emphasizing empathy, iterative messaging, and organic inbound strategies. Drawing on experiences from Flurry, Accompli, and RunLLM, Peter highlights the importance of a clear value proposition, building brand credibility, and leveraging customer feedback loops. He also addresses AI’s evolving...
Founder Mode – Episode 6 – Remote Boundaries – Saying No Without Burning Bridges with Viktor Petersson

Tuesday, April 29, 2025

Founder Mode – Episode 6 – Remote Boundaries – Saying No Without Burning Bridges with Viktor Petersson

Episode 6: In this episode, Viktor Petersson shares how saying “no” can be a superpower for founders managing remote teams. He discusses practical strategies for email triage, boundary-setting to avoid burnout, and why in-person retreats are key to trust and alignment. Learn how Viktor’s approach to documentation, intrinsic motivation, and selective communication helps him preserve...
Founder Mode – Episode 5 – The Power of Asking with Andreas Homer

Tuesday, April 22, 2025

Founder Mode – Episode 5 – The Power of Asking with Andreas Homer

Episode 5: In this episode of Founder Mode, Jason and Kevin sit down with Andreas Homer—startup founder, former BD leader at Microsoft, and now Head of Product Partnerships at Shopify—to explore the underrated superpower of asking. They unpack how a single well-phrased request can unlock jobs, capital, and high-leverage relationships. Andreas shares how he’s built...
Founder Mode – Episode 4 – Anxiety is a Superpower if You Channel It with Slobodan “Sani” Manić

Monday, April 14, 2025

Founder Mode – Episode 4 – Anxiety is a Superpower if You Channel It with Slobodan “Sani” Manić

Episode 4: In this episode of Founder Mode, Jason and Kevin kick things off with an unexpected Bill Russell story—revealing how the legendary NBA center threw up before every single game, including the easiest matchups. It becomes a perfect parallel for founders grappling with anxieties that simply won’t go away. They argue that anxiety, if...
Founder Mode – Episode 3 – AI & The Future of SaaS with Alex Finn

Tuesday, April 1, 2025

Founder Mode – Episode 3 – AI & The Future of SaaS with Alex Finn

Episode 3: In this episode of Founder Mode, Jason and Kevin dive into how AI is transforming startup life—from supercharging everyday workflows to enabling solo entrepreneurs to build fully functional SaaS products in record time. They share personal anecdotes on using AI tools for email summarization, research, marketing campaigns, and even multimillion-dollar licensing negotiations. The...
Founder Mode – Episode 2 – The Hard Truth About Health & Hustle: You Can’t Have it All

Tuesday, March 25, 2025

Founder Mode – Episode 2 – The Hard Truth About Health & Hustle: You Can’t Have it All

Episode 2: In this episode, Jason Shafton and Kevin Henrikson discuss balancing health and hustle as a founder, exploring why many entrepreneurs struggle to maintain their health and relationships while building businesses. They highlight the importance of recognizing the phase you’re in, using tools and AI to simplify health management, and proactively communicating with family...

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