Blog

Founder Mode

Articles about Founder Mode

Founder Mode – Episode 9 – De-Risking Brick-and-Mortar for DTC Brands with Megan Berry

Tuesday, May 20, 2025

Founder Mode – Episode 9 – De-Risking Brick-and-Mortar for DTC Brands with Megan Berry

Episode 9: Megan Berry—architect, pop-up pioneer, and Mentors Fund partner—shows DTC founders how to move from clicks to bricks without torching cash. She explains her 8-foot-by-50-square-foot kiosk “permit hack,” the KPIs (unaided brand awareness, repeat engagement, dwell-time hot spots) that justify a multimillion-dollar flagship, and why post-COVID stores should feel like friction-free showrooms, not inventory...
Founder Mode – Episode 8 – AI-First Product Design with Ritwik Pavan

Tuesday, May 13, 2025

Founder Mode – Episode 8 – AI-First Product Design with Ritwik Pavan

Episode 8: In this episode, serial entrepreneur Ritwik Pavan joins Kevin Henrikson and Jason Shafton to explore the rise of AI-first product design and its profound implications on consumer hardware, smart cities, and modular construction. They discuss the essential strategies founders need to adopt, including the importance of hyper-personalization, overcoming challenges in training data, untapped...
Founder Mode – Episode 7 – Zero-to-One Marketing with Peter Farago

Tuesday, May 6, 2025

Founder Mode – Episode 7 – Zero-to-One Marketing with Peter Farago

Episode 7: In this episode, seasoned marketing leader Peter Farago shares zero-to-one marketing insights for early-stage startups, emphasizing empathy, iterative messaging, and organic inbound strategies. Drawing on experiences from Flurry, Accompli, and RunLLM, Peter highlights the importance of a clear value proposition, building brand credibility, and leveraging customer feedback loops. He also addresses AI’s evolving...
Founder Mode – Episode 6 – Remote Boundaries – Saying No Without Burning Bridges with Viktor Petersson

Tuesday, April 29, 2025

Founder Mode – Episode 6 – Remote Boundaries – Saying No Without Burning Bridges with Viktor Petersson

Episode 6: In this episode, Viktor Petersson shares how saying “no” can be a superpower for founders managing remote teams. He discusses practical strategies for email triage, boundary-setting to avoid burnout, and why in-person retreats are key to trust and alignment. Learn how Viktor’s approach to documentation, intrinsic motivation, and selective communication helps him preserve...
Founder Mode – Episode 5 – The Power of Asking with Andreas Homer

Tuesday, April 22, 2025

Founder Mode – Episode 5 – The Power of Asking with Andreas Homer

Episode 5: In this episode of Founder Mode, Jason and Kevin sit down with Andreas Homer—startup founder, former BD leader at Microsoft, and now Head of Product Partnerships at Shopify—to explore the underrated superpower of asking. They unpack how a single well-phrased request can unlock jobs, capital, and high-leverage relationships. Andreas shares how he’s built...
Founder Mode – Episode 4 – Anxiety is a Superpower if You Channel It with Slobodan “Sani” Manić

Monday, April 14, 2025

Founder Mode – Episode 4 – Anxiety is a Superpower if You Channel It with Slobodan “Sani” Manić

Episode 4: In this episode of Founder Mode, Jason and Kevin kick things off with an unexpected Bill Russell story—revealing how the legendary NBA center threw up before every single game, including the easiest matchups. It becomes a perfect parallel for founders grappling with anxieties that simply won’t go away. They argue that anxiety, if...

Browse Categories

See more

Ready to unlock your growth?

Book Free Call

We take a custom approach to your growth goals by assembling and leading the best-in-class marketing team to support your next stage.